Tastemaker Spotlight | Jessica Sweatt

It’s been a while since our last Tastemaker Spotlight, which is why we’re so excited to highlight Jessica from Here&Now as one of our favorite bloggers! Jessica lives in Nashville, and her style is a great mix of classic, southern, and a little eclectic! Read more about Jessica below and go stalk her blog to get a glimpse of her fab style, Nashville, and her adorable pugs!

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Why did you first start blogging? When I moved to Nashville in 2009 to pursue my PhD in biomedical research, I found myself surrounded by scientists that didn’t want to talk about fashion, so I began reading fashion blogs to get my fix, & eventually decided to take the plunge myself – 3 1/2 years later I am still having so much fun! The blog is an excellent way to explore my personal style (including my recent dive into teaching outfits), & connect with bloggers around the world.

Can you tell us about any blog projects that you’re excited about for 2015? For 2015 I am looking forward to getting back to my roots – cultivating a closet of wardrobe basics on a budget! Other projects include working more with local Nashville businesses – this town is filled with amazingly creative people!

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Which bloggers or what blogs do you look to for blogging/style/beauty inspiration? My blog roll is constantly changing, but these days I am getting so much inspiration from Nicole Warne of Gary Pepper Girl who continues to redefine the limits of what it means to be a blogger, Mandy Kellogg Rye & her magazine-esque lifestyle blog Waiting On Martha, & the DIY prowess of Merrick’s Art

Describe your perfect day. I am not one that likes to do the same thing everyday, but in general my perfect day has the following elements: ice coffee in bed + pug snuggles, reading good books by a body of water & ending the evening with good food, good friends & wine!

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Coffee or tea? Iced coffee only!

What are your go-to pair of shoes? Well, a pair for each occasion of course! But really, if I want heels it is my nude Steve Madden strappies, for flats I can’t get enough Tieks, & my Summer sandals are this pair from Nisolo.

Dream vacation spot? A private hut over the crystal blue waters in Bora Bora (but I hope they allow dogs, because I know the pugs would want to come too!)

Savory or sweet? Savory! Always another helping of mashed potatoes over dessert!

Any advice for current bloggers who want to improve their content or traffic? The best way I have found to build an audience is to post consistently, & use your authentic voice. You don’t have to post about everything, or everyday, but find your niche, & create an editorial calendar around series that highlight your original content. 

A big thanks to Jessica for being on the blog today! We can’t wait to see what else you get up to…you know, on top of blogging, teaching, and being a general #girlboss!

Do you know a blogger who is killing it at her game? Email us at hello@adornmediagroup.com and tell us why she should be next in our spotlight series!